BenCham, in collaboration with AustCham and Danish Chamber, are pleased to announce the first edition of our InterChamber Young Professional Series “A Tour Behind the Doors of Luxury” on February 17 at the Peninsula Beijing.

Destination I: An Imperial Rebirth

During this kick-off event, we will start with a tour behind the scenes of the newly unveiled renovated Peninsula hotel, located in the heart of Beijing.  “The inspiration behind the rebirth of The Peninsula Beijing is informed by the Middle Kingdom’s opulent imperial palaces and tranquil gardens, which provided a serene oasis for Chinese Emperors and nobility to meditate and relax.” Total renovation costs were estimated to be RMB 890 million (US$ 123 million). We will also get the chance to learn about Peninsula’s marketing strategy in the Chinese market.

Destination II: Shaping the Future of Audio

Secondly, we will visit Sennheiser’s unique experience room located inside the Peninsula itself. Sennheiser, a leading Germany audio company, is at the forefront of shaping people’s perceptions of audio technology and creating opportunities for them to use the future of audio today in their daily lives. In the experience room, Sennheiser is presenting the latest technologies, showcasing how its precise craftsmanship and visionary ideas are shaping the future of audio.

Destination III: Vandergeeten Networking Drink

At the end of the tour, Vandergeeten - a leading distributor of fine European beverages with a focus on Belgian speciality beers - will host the networking drink. There will be the opportunity to develop and expand your professional network, catch up with old friends, make new friends and meet members of different chambers from different countries.

Event Details
Date: Friday, 17 February 2017
Time: 17:30-20:30
17:30 – 18:00 Registration and Gathering
18:00 – 19:00 A Tour Behind the Doors of Luxury
19:00 – 19:30 Shaping the Future of Audio
19:30 – 20:30 Networking Drink
No.8 Goldfish Lane, Wangfujing, Beijing 100006, China
Free of charge for members
100 RMB non-member

Please RSVP through Charlotte Poot on 

*Maximum number of participants: 25 (first come, first serve)